Netflix's Dilemma: Marketing 700 New Original Series Is A Lot Harder Than Making Them

Netflix faces challenges that other TV networks don’t. Their release-all-episodes-at-once policy is great for binge viewers but problematic (to say the least) for marketers. While HBO gets four or five months to build up buzz for a new series like ...
Date: March 21, 2018 17:14  |  Read more on Forbes

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